All Posts by PayJunction Contributor

6 Information-Security Risks to Know About as You Prepare for 2019

6 Information-Security Risks to Know About as You Prepare for 2019

As the owner of a small to medium-sized business, you probably understand the importance of information. Your company likely gathers a wealth of data from its various IT systems that you process, store, and even analyze to help make better tactical and strategic decisions. The amount of information gathered by businesses of all sizes is constantly growing, and it’s becoming increasingly important to take the right security measures to protect your company’s stored data. This article highlights six information-security risks you should know about as you prepare for 2019. Information Security Cybercriminals recognize that companies are gathering more…

PCI Security: Time and Costs to Reach Compliance

PCI Security: Time and Costs to Reach Compliance

In 2017, Target completed a multi-state settlement for $18.5 million stemming from a massive 2013 data breach that exposed customer credit card data (over 40 million records) and contact information (over 70 million records). Target's security was called into question, but it was actually an issue with its outside services: an HVAC supplier was noncompliant with the Payment Card Industry Data Security Standard (PCI DSS). This incident highlights the importance of PCI compliance, both internally and in association with your service providers, such as your Payment Processor. PCI security is becoming an even more pertinent topic of conversation in…

10 E-Commerce Mistakes to Avoid When Selling Your Product

10 E-Commerce Mistakes to Avoid When Selling Your Product

Long gone are the days when a cash register and shop front were the only things you needed to sell your goods. Online is the smart way to sell, but you could still be making 10 classic e-commerce mistakes. Poor Product Description No one wants to take a guess at what they’re buying. If your product description isn’t detailed enough, you won’t attract customers to buy your products. Due to the nature of online shopping, you must provide a thorough experience to incentivize purchases, which includes showing the item from every angle as well as up close.…

How to Accept Credit Card Payments Online

How to Accept Credit Card Payments Online

Every day, more people choose to do their shopping online. You can't deny the convenience of buying the products you need right from your living room, and e-commerce has become a huge industry spanning all types of retail. Business owners all over the world have seen the advantages of selling online and today it's nearly unheard of for a company not to have a website — and those who don't are missing out. Breaking into the world of e-commerce can be very profitable, but it's understandable if you don't know where to start. After all, a lot goes into the creation…

How to Write a Refund Policy That Increases Your Conversion Rate

How to Write a Refund Policy That Increases Your Conversion Rate

Store owners, especially new ones, often worry about their return policies. Sure, returns cost money, but so do your merchandise, shipping, rent and marketing. You don’t have to allow returns at your business. However, successful business owners know that repeat customers are key to their success. The customer should come first: Providing them with the option to return a product they are unhappy with will increase their trust in your company and their likelihood to make future purchases. Failing to do so may damage your customer experience, resulting in decreased trust, which may yield fewer sales in the long…