If you’re already surcharging credit card payments, you’ve taken a smart step toward lowering your payment costs. But you could still be missing out, especially when it comes to debit fees and surcharge compliance. A quick check can help you spot hidden costs and avoid compliance risks.
Optimized Pricing with Interchange Plus on PIN Debit
When you start surcharging, some customers may switch to debit to avoid the fee. But remember: surcharging only applies to credit cards. You’ll still be paying fees on debit transactions, and you could be paying more than you need to.
How to cut costs further? Optimize your pricing for PIN Debit.
Many processors will lump all debit transactions together. That can be a problem since all debit transactions are not the same, and as such they don’t always need to be priced the same.
Here’s the key difference:
- Signature Debit: Runs through the credit card networks (Visa/Mastercard), which adds time and risk to the transaction, increasing its wholesale processing cost.
- PIN Debit: More secure, faster, and carries less risk, so it typically comes with a lower wholesale processing cost.
When debit transactions are bundled under flat-rate pricing, it’s easier for processors to pad their margins by hiding the actual cost for each debit transaction.
PayJunction does it differently. We offer businesses the ability to separate different types of debit card transactions, giving your business the option to use Interchange Plus pricing for PIN Debit transactions.
Interchange Plus is a transparent pricing model that ensures no hidden costs. Here’s how it works:
- Interchange is the wholesale cost set by card brands.
- With Interchange Plus you pay interchange + a clear markup from your processor
- The lower wholesale cost of PIN Debit now benefits your business
- Plus, you have full transparency about what you’re paying your processor
If your processor lumps all debit transactions together, you’re probably overpaying. Ditch padded rates and confusing pricing with PayJunction’s transparent Interchange Plus pricing model to save more with less guesswork.
Technology Built for Surcharge Compliance
Having a surcharge program isn’t enough, it has to be compliant. And compliance isn’t just about signage. It’s about having the right tools in place so every transaction runs smoothly and within the rules.
Here’s the SmartSurcharge technology that will save your staff time, and could save your business from compliance fines:
- Automatic Card Type Detection: Automatically identifies debit vs. credit so you don’t surcharge the wrong card.
- Clear Cancel Option at Checkout: Customers can see the surcharge and cancel if they choose.
- Full Refunds That Include the Surcharge: Refunds return the full amount, including the surcharge, without extra work.
- Surcharge Line Item on Receipts: Every receipt should show the surcharge as a separate line with no manual setup needed.
If your system doesn’t include these features, it could lead to compliance issues and extra work for your team.
Real Compliance Support from Experts
Surcharge rules can be complex, and they’re not the same in every state. You shouldn’t have to figure it out alone. With PayJunction, you get:
- Professional Signage Templates: No need to design your own. We provide customers with templates for clear, branded signage that meets card brand requirements.
- Access to Real Surcharge Specialists: Our U.S. based team knows surcharge rules and regulations and are here to help with real answers.
Surcharging compliance support isn’t just a “nice to have,” it’s an essential part of ensuring your program is set up and runs the right way.
Partner with PayJunction to Surcharge with Confidence
You deserve a credit card processor that helps you offset your credit card fees with confidence. At PayJunction we’re here to help you stay compliant with surcharging rules and laws while maximizing your savings, no matter what kind of card is being used.
Ready to maximize your dealership’s savings for both debit and credit card transactions?
Talk to a Surcharge Specialist Today
