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With so many credit card machines on the market, choosing an option that will work best for your needs may seem like a tough task. From security features that reduce the risk of fraud and costly chargebacks to Smart Terminals that accept a variety of payment types and may be more environmentally friendly to boot, there’s a lot for businesses to sort through to find the best credit card machine.
READ MOREAccording to the most recent Nilson Report, $24.26 billion is lost worldwide to credit card fraud on an annual basis, which is comparable to the Gross Domestic Product of nations such as Iceland and El Salvador.
READ MOREThe busiest time of year is rapidly approaching. Are you ready for waves of holiday shoppers? More importantly, is your staff ready? The National Retail Foundation anticipates that holiday spending will increase as much as 4.1 percent compared to 2017, with consumers expected to spend an average of $1,007.24. Preparing your sales team early can help you be ready for the rush.
READ MORECan brick and mortar stores thrive in a digital age? Definitely – provided they know how to make themselves stand out.
READ MORE“How much is it?” is a rollercoaster of a question for a business owner. On one side is exhilaration: The customer wants to buy my product or service! On the other is self-doubt: What if the customer balks at my price, or agrees so fast I know I’ve sold myself short? Let’s jump into understanding the art and science behind the perfect price tag.
READ MOREAs a business owner, you know that marketing is instrumental in connecting with your target customers. You’ve got the basics covered. Facebook page and Twitter account for your business? Check. Website? Definitely (or, if you don’t have a website, you’re working hard to get one ready). But we’re willing to bet there are still valuable, low-cost marketing opportunities you’re leaving on the table. As you develop your 2018 marketing plan, keep these ideas in mind.
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