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Featured Resource: Assess Your
Merchant Statements
Did you know the first credit card reader was created in 1979? The majority of terminals today still use that original technology. They simply run a transaction and print a paper receipt — that’s it. If you’re using an old school credit card swiper, your billing practices are decades old and, frankly, bad for business.
READ MOREPreviously, the only time businesses received credit card chargebacks was when a customer was unhappy with a product or service. Most business owners have, understandably, never had a chargeback. It has always been understood that if you provide good service and quality products, your customers will be happy.
READ MOREIf you have repeat customers knocking at your door, then you’re probably doing something right. But there’s always room for improvement, especially when it comes to maintaining a loyal customer base.
READ MOREBelieve it or not, chargebacks can occur on accident. Friendly chargebacks result from cardholders filing disputes for misunderstood, legitimate purchases. These scenarios include:
READ MOREIf your business takes phone and online orders, but doesn’t collect customers' signatures for these transactions, you’re leaving your business vulnerable to chargebacks. If there is a dispute, you can’t prove the customer verified the transaction, so you lose by default. Sure, you might be able to collect a signature by faxing forms but, let’s be honest, that’s just a waste of everyone’s time.
READ MORENo matter the size of your business, building relationships through excellent customer service drives new customers to become regulars. A family-owned and operated auto repair shop, Buellton Garage is a textbook example of how any-size auto shop can foster lasting relationships with the right Merchant Account Provider.
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