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It’s important to offer a variety of payment options to your customers. But if you’re considering bypassing getting a credit machine, you’re missing out on a number of helpful benefits for your business that go beyond mere ease of payment. Here are four reasons you shouldn’t overlook this important piece of hardware.
READ MOREIf you’re a business owner that has yet to start selling goods or services online, you’ve probably heard all of the arguments in favor of ecommerce: that the internet is the world’s fastest-growing retail channel, that people of all ages are increasingly shopping online, and that people who shop online typically spend more – as much as 25% more – than in-store shoppers.
READ MOREFrom Starbucks to Shake Shack, a growing number of businesses have floated the idea of doing away with cash transactions altogether, media reports have observed. But given that a significant number of U.S. businesses still do not accept credit cards at all, perhaps a more relevant conversation to be having is what continues to hold some businesses back from accepting credit card payments?
READ MORESelling online is becoming an important business strategy, for both businesses born in the e-commerce era and brick-and-mortar businesses looking to grow their customer base and sales volume. But those who do not have experience accepting customer payments online may be wondering about the ins and outs of processing e-commerce payments.
READ MOREInvesting in a POS credit card terminal carries obvious benefits. A combined 75 percent of consumers prefer to shop with a credit or debit card, so accepting credit cards opens your business up to a wider market than businesses that only accept cash. Some modern credit card terminals can also process alternative forms of payment, such as mobile payments. One downside is that researching credit card processing terminals can be daunting. What do you really need to know about EMV, NFC and PCI DSS?
READ MORELet’s set the stage for a typical day at your dealership. Your customers drop off their cars at your bustling service department and head out to lunch while repairs are made. A technician notices an issue and calls the customer for permission to move forward with the repair. An over-the-phone payment is made to authorize the transaction before the work is done and the customer comes by later that afternoon to pick up the car.
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